Strategic Plan


Harness the power of people and place in Southern Georgian Bay to grow social and economic prosperity and be the smartest, greenest, healthiest and most caring region in Ontario.



Connect and engage the talent and aspirations of all residents in collaborative ways in four priority areas – developing arts and culture, increasing social justice, protecting the environment and enhancing business development. We achieve our mission through:

  • CONNECTING PEOPLE – sharing community knowledge, engaging residents and facilitating Community Conversations
  • CONDUCTING RESEARCH – identifying needs and opportunities through research, and
  • FOSTERING COLLABORATION – collaborating on initiatives and solutions that align with our vision and mission.


Goals in Priority Areas

  • Develop Arts and Culture
  • Enhance Business Development
  • Increase Social Justice
  • Protect the Environment


Strategic Directions

  1. Connecting People

1.1 Hold Community Innovation Day
1.2 Hold follow-up sessions
1.3 Invite pillar/theme-related guests to Board meetings
1.4 Connect theme leads with residents interested in volunteering

  1. Conducting Research

2.1 Mapping and sharing (website) existing organizations and relevant stakeholders in each pillar/theme area
2.2 Identify gaps and opportunities
2.3 Identify, collect, and share data (website) relating to each pillar/theme (eg % of arts and culture in regional labour force)
2.4 Develop partnerships to enable 2.2

  1. Fostering Collaboration

3.1 Support 7 theme initiatives and develop partnerships with related organizations
3.2 Sponsor Speaker Series
3.3 Draft Community Action Plan
3.4 Present Community Action Plan and solicit support


Learning Objectives

  • Establish meeting formats and methodologies
  • Determine appropriate technologies to support convening, research, and collaboration
  • Engage and motivate volunteers
  • Achieving accountability
  • Accelerating results